GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

Were Dubai’s Wagyu burgers the GOAT in London Knightsbridge?

HALAL STATUS Fully Halal

We hear the acronym for the ‘Greatest of All Time’, or G.O.A.T., being bandied about often these days.

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurantSo what makes this restaurant brand in London’s Knightsbridge, which made its UK debut from Dubai late last year, the GOAT of burgers?

One reason could be that all their beef burgers are made from “100% Halal premium wagyu”, with chicken burgers and sundry also on the menu.

Founded in 2021, they have locations across Dubai, Abu Dhabi, Al Ain, Fujairah, and Sharjah, with this UK site on Brompton Road being their first international restaurant outside of the UAE.

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

From Dubai to London, GOAT comes with expectations…

The brand’s look and identity revolves around a mainly yellow colour scheme, with this light and spacious venue offering indoor seating for around 50 diners.

BURGERS

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

GOAT – Wagyu patty, G.O.A.T. sauce, crispy & caramelised onion, yellow cheese, Gouda Cheese, £12.00

RECOMMENDED

The quality of the brioche bun with its attractive shiny exterior is the first thing that stood out for us.

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurantWhile the meat isn’t pressed flat against the grill like a traditional smash patty, it remains noticeably thin.

As such, not only do you have more to bite into and savour, but it is beautifully charred to leave a delicately crispy exterior.

Paired with two cheeses, including the buttery Gouda’s subtle nutty sweetness, as well as the signature sauce, and the combination of the crispy and caramelised onions, this GOAT burger really does come close to living up to its name. Juicy, delicious and packing a punch.

While appreciating that this place is situated in Knightsbridge (though not in the City of Westminster), the only criticism we would have, given its price, is the relatively small size of the burger.

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

Truffle Mushroom – Wagyu patty, truffle mayo, sauted mushroom, rocket, parmesan, yellow cheese, £15.00

RECOMMENDED

Another exceptionally good one this Truffle Mushroom, albeit a hefty £15, with all the ingredients coming through to play their part in creating a sophisticated flavour profile.

This was a rich landscape of umami goodness, where the aroma of the truffle mayo offset the earthiness of mushrooms, and the peppery rocket leaves marrying with the piquancy of the parmesan and yellow cheeses.

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

Mexican – Wagyu patty, chilli cheese, chipotle sauce, sauted onions, jalapenos, £14.00 + Extra patty £4

This was the weakest of the lot, only because the chilli cheese and the chipotle sauce failed to contribute much.

As such, what we had was an okay burger underscored by subdued flavours, making it somewhat monotonous.

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

Dirty Buffalo Chicken – Fried chicken dipped in buffalo sauce, ranch, lettuce, £13.00

RECOMMENDED

If the buffalo sauce, in which this fried piece of poultry was dipped, didn’t deliver on the robust tanginess expected, we would probably make a bigger deal of why a chicken burger of this size costs £13.

Truth be told, this Dirty Buffalo Chicken has been wonderfully conceived, being nice and juicy, and plenty enjoyable.

FRIES

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

Loaded – Skinny fries, salt, grated parmesan, French Gruyere, Buffalo sauce, Fake Mac , parsley, fried onion, £8.00

RECOMMENDED

Loaded indeed, with crispy fries coated and covered in a superb array of ingredients.

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

Exceptional dips, £1 each

Thanks to the grated parmesan, French Gruyere, Buffalo sauce, Fake Mac, and the sprinkling of parsley and crunchy fried onions, this was dangerously addictive.

We also got to try all of their inhouse sauces, which were distinct and brilliantly executed.

They also serve the following seven sauces: GOAT, Honey Mustard, Chipotle Mayo, Ranch, Fake Mac, Truffle Aioli, Buffalo, and BBQ.

Our top three have to be the Truffle Aioli, GOAT, and the Honey Mustard.

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

Cajun – Skinny fries, salt, cajun spice + Fake Mac sauce, £5.00

The amount of cajun spice may at first look over done. But when it’s as good as this, you can understand why. Goes really well with the Fake Mac sauce too.

SIDES

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

Buffalo Wings – Chicken wings, Buffalo sauce, Ranch dressing, parsley, £7.00

These Buffalo Wings are their best seller; and thus recommended by the manager.

Again that vibrant buffalo sauce lathered in more than enough ranch dressing to recommend these all the way.

DRINKS

GOAT Greatest burger of all time Halal Knightsbridge Dubai to London restaurant

Sakura Pink Lemonade, £6; Passion Fruit Iced Tea, £7

Both these beverages were far better than we’d expected, with the Sakura Pink Lemonade turning out lively and zesty, and the Passion Fruit Iced Tea refreshingly good.

THE ROAR
G.O.A.T
4.5 FTL's Roar
4 Pride's Roar (1 Roar)
Alcohol/ Pork?
  • NO/ NO
FSA HYGIENE RATING
Last Checked: 27/10/2026
Facilities
  • CHILD SEATING
  • DISABLED FACILITIES
  • DELIVEROO
  • UBER EATS
  • TOASTTAB DIRECT
Summary
As a restaurateur, naming your brand G.O.A.T. (Greatest of All Time) already saddles your business with massive expectations. As a customer, you'd walk in expecting, at the very least, such a restaurant to stand out from any competition.

Positioning your burgers as Wagyu is an effective way to capture attention and stand out in such a saturated Halal market. More impressively, this establishment bypasses the ubiquitous smashed patty trend in favour of the traditional, thicker-style burger of yesteryear. Most importantly is that their burgers are actually very well conceived and executed. Apart from one, all the others were distinct and quite memorable.

If we do have a criticism, and a significant one given the current financial climate, it is the discrepancy between the size of the burgers, which are relatively small, and their prices. A chicken burger for £13, which is a quid more expensive than their cheapest Wagyu burger, is quite something, albeit in Knightsbridge. But if you are looking for premium ingredients and some tasty burgers, GOAT is a place to consider.

Menu Recommendation

Drink - Sakura Pink Lemonade

Side - Loaded

Burger - GOAT/ Truffle Mushroom

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G.O.A.T
146 Brompton Rd, Knightsbridge, London SW3 1HX.

T: +44 (0)20 4639 1070 | W: @goatburgerldn

Opening Hours: Mon-Sun 12:00-23:00

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