The brand says it returns to where it all began in the heart of East London.

Having opened in Westfield London last year, they now arrive on the east side.

And they have plans of opening more across the capital.

With the first 100 customers being served free smashed burgers too.

And they're celebrating 20 years since they first burst on the scene.

The luxury restaurant chain is launching in the hometown of its CEO Nizam Mohamed.

There's plenty of them about in east London. Here's one more.

This is the McDonald's inspired brand's second London site.

Not many fully Halal Japanese sushi joints in London.

This is the brand's third restaurant having started in London Wembley.